Adobe Design - “Where Are We Meeting?”

Between the pandemic, the popularity of remote and hybrid work, and the rise of developing technologies, the pace of change over the past few years has felt dizzying. We’re living more of our lives virtually than ever, catching up with friends via social media instead of over coffee, meeting with colleagues on Zoom instead of conference rooms, and turning to generative AI and productivity apps for help instead of assistants. This has led to an extremely online culture:

The average person spends, according to Pew Research, 6.5 hours a day on a screen, with 41% of adults and teens saying they’re online almost constantly.

But there’s an understanding that while it’s easier than ever to stay connected, it can’t be a replacement for in-person interactions, which has led to ripple effects IRL: There’s a craving for more impactful, specific, and personal experiences in person that offer a deeper level of connection—to your community, your work, your colleagues—that you can’t get anywhere else.